Value Based Pricing
Pricing Perfection? Tearing Down Amazon Prime's Pricing
Amazon Prime is a wildly successful loss leader. In this weeks episode of Pricing Page Teardown we take a look at how Amazon packages with free-shipping, streaming, and more.
Is it Worth it? Tearing Down YouTube Premium's Pricing
This week's episode of Pricing Page Teardown has Patrick and Peter digging into the components of YouTube Premium, the platform's attempt to monetize its user base. The product is fairly new and they've already got a handle on their core customer and their willingness to pay.
Are Coffee Subscriptions Worth it? Tearing Down Subscription Coffee
In this week's teardown we dig into the world of subscription coffee. With drinking frequency, brand preference, and sourcing all affecting customer willingness to pay, there's a lot that companies need to get right to find success.
Tearing Down the Pricing of Dollar Shave Club and Gillette
This week we teardown the pricing of Dollar Shave Club and Gillette. Will Dollar Shave Club win out by taking over the bathroom, or can Gillette fight back with over 100 years of brand awareness? We find out in this week's Pricing Page Teardown.
The Battle of Tech-Journalism: Tearing Down the Pricing of The Information and Pando
The Information wants to be the Wall Street Journal of tech news. Pando positions themselves more like The New Yorker. In this week's teardown Patrick and Peter give you the scoop on which media company is coming out on top.
Tearing Down the Pricing of Facebook and Twitter
Facebook and Twitter do not have subscription pricing, but could these social media giants benefit from the subscription revenue model? We collected data from over 18k users which suggests that subscriptions could help resolve some of the current problems pitting users against advertisers.
Tearing Down the Pricing of the New York Times
The New York Times has to build a pricing strategy that appeals to millions of subscribers. They could do that through design and dynamics, instead they are doing it through discounting. Check out our advice for the Gray Lady on how she could be segmenting subscribers to drive more revenue.
Tearing Down Rent The Runway's Pricing
Rent the Runway is teaching B2B SaaS a pricing lesson. They understand their customer, know how to get them in the door, and know how to grow alongside them. In this pricing page teardown, you can learn the lessons from this e-commerce pricing pro.
Tearing Down Slack's Pricing
Slack's pricing is damn near perfect, and it comes down to one thing: value metrics. Slack know what their customers want and exactly what they will pay for it.
Tearing down Spotify's pricing
Spotify demonstrates that the consumer music play is a terrible slog, because your pricing strategy is plagued by heavy costs, an unreasonable consumer, and plenty of classic B2C pricing bumps along the way. Here's how we'd teardown their subscription pricing for better growth.
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