Prestige Pricing Guide: Examples, Strategy, and Definition

I used to pay top dollar for sneakers. If Nike put out a limited run of hi top Dunks in an
By Tucker Dawson

6 Must Read Pricing Strategy Quotes

We do our best to give great pricing advice, but it sometimes can be good to hear what other
By Eric Yu

Psychological Pricing: 4 Strategies, Examples, Tactics

Have you ever gone shopping and walked out of the store knowing that you just blew your budget?
By Eric Yu

Guide to Optimizing Your Pricing Strategy by Removing Features

For the most part, there is never a fixed price for a burrito. The multitude of add-ons can
By Tucker Dawson

Price Anchoring: How Anchor Prices Increase Sales

How would you like to get your lunch for free? Well at the string of new Panera Cares stores
By Eric Yu

Price Testing: 3 Reasons to Never A/B Test Your Pricing Strategy

So you’ve drunk the value based pricing Kool-Aid and realized the foolhardiness of cost-plus and
By Eric Yu

Why Your Secret Pricing Strategy is Overrated

At Price Intelligently we field all kinds of questions, from the how to set up a value based
By Tucker Dawson

Pricing @Jason's LaunchTicker: Three Big Pricing Strategy Lessons

Last week, Jason Calacanis (West Coast Angel Investor and entrepreneur) tweeted out that he was
By Patrick Campbell

A No Bull, Straightforward Guide to Value Based Pricing Strategy

  Pricing is one of the worst and one of the best things to ever happen to your business. It's
By Eric Yu

Razor Blades: What They Can Teach You About Value Based Pricing

We’ve told you until we’re blue in the face that pricing has a huge impact on your business.
By Eric Yu
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