Pricing Page Tips: 3 Tips for the Best SaaS Pricing Page [+ Examples]

There is one page on your website that rises above all others in importance. Your sales and
By Patrick Campbell

Why Tinder’s charging older users more, and why it makes perfect sense

Last week, famed dating app Tinder swiped right into their first foray into premium plans to
By Patrick Campbell

Getting Suckered by GoPro Yields 3 Lessons in Value Based Pricing

Quick disclaimer: I’m not an avid skydiver. I also don’t go base jumping in a squirrel suit
By Jared Boyer

How to Personalize Your Pricing Strategy for the Price of a Latte

We all know humanizing the customer experience can have a huge impact on the bottom line, but
By Tucker Dawson

Netflix Experiment Stirs Up 3 Steps to Develop Your Pricing Plans

More than two years after Netflix’s infamous price hike debacle, when CEO Reed Hastings created
By Tucker Dawson
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