Value Based Pricing
Why You Should Change Your SaaS Pricing Every 6 Months
Companies with the greatest pricing power are typically re-evaluating their pricing strategy every three months on a pricing committee, and making changes every six months.
Jordan T. McBride
3 ways human behavior can help your SaaS pricing strategy
Lessons from psychology and behavioral economics to help your SaaS pricing strategy.
Lessons Learned from Creating My TaskRabbit Pricing Strategy
Let's examine 3 valuable pricing lessons one TaskRabbiter learned from developing a proper pricing strategy for bidding wars on TaskRabbit.
Why Your Pricing Strategy Should Be a Team Effort
Founders pick price points out of thin air at nearly half of the 270 SaaS companies we studied, but a proper pricing strategy should be a team effort.
Unlock Price Sensitivity's Profitable Surprise
Let's examine the importance of customer price sensitivity and two of the best methods for collecting willingness to pay data from your customers.
How to Use Product Differentiation to Optimize Your Pricing Strategy
Let's examine Apple's product differentiation and delve into how your business can use a basic product with a lower price to attract new customers.
4 Simple Tips for Crafting Better Value Propositions
Let's examine four methods your business can use immediately to create value propositions that attract prospective customers and maximize revenue.
How to Use Value Based Pricing for Proposal Profit Maximization
Determining the right bid price for your response to an RFP can be tricky, but not if you include value based pricing in every step of the process.
Pricing SaaS Without Complexity: The First Steps to Simplifying Your Pricing Strategy
Focusing on customer value when developing your SaaS pricing strategy is the key to avoiding complex pricing schemes that frustrate customers.
Revenue Maximization through a Simple Customer Value Formula
Let's look at a strategic formula you can use to uncover customer value, improve your pricing strategy, and maximize revenue for your B2B SaaS app.
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